“Save the drama for your mama” … can ABC SOAPS be saved?

On Thursday April 14, 2011 ABC announced the cancellation two of my favorite Soap Operas “All My Children” and “One Life to Live”; they are two of the longest running shows on daytime television. Even though there had been rumors Continue reading “Save the drama for your mama” … can ABC SOAPS be saved?

Is your brand in need of a health check?

Every business needs to thrive, and to do so, it must be in “good health”… have you done a check-up on your brand lately?  You take your car to the shop if it’s not acting right, and you would immediately Continue reading Is your brand in need of a health check?