Every business needs to thrive, and to do so, it must be in “good health”… have you done a check-up on your brand lately? You take your car to the shop if it’s not acting right, and you would immediately call your I.T. rep if you suspected a virus on your computer… your brand health is just as significant for your thriving business.
A good business manager or independent consultant wants to be the “Brandologist”; instinctively, we want to reap the fruit of our labor and have our successes reach # 1 and get noticed for it … but how do we get there? We are living in a world where internet presence is crucial, the traffic is worse than ever and visibility is critical – visibility to attract future clients, our peers and followers who enhance or complement our business. You need to “say it loud and say it proud” to be heard in a noisy world. But, in order to get to the top of the line, you need a plan. If you fail to have a plan, you plan to fail and in business, there is no room for failure. I have been fortunate to be part of the team at AdvanceMarketWoRx with founder, Ellen Hoenig Carlson for the past five years… working with a “Brand Champion”! I strongly suggest that you check out her recent blog where she shares her latest eBook, entitled: “Keep your brand healthy and thriving” – click here for a complimentary download, or view it on Slideshare.
Be well, be safe and be healthy!